Pier 59, which has historically hosted women’s

shows, agreed to set up two of its venues

early to add men’s shows, he said. Many

emerging designers will show at Pier

59, Beckham said, but more established

brands such as Todd Snyder will use that

space as well.

​

New York Men’s Day, a grouping of

emerging designer presentations from

Agentry PR, will open the men’s part of the

week, showing 12 designers in two separate

time slots at Dune Studios at 55 Water Street

on Feb. 5.

​

This is New York Men’s Day’s ninth season

and its roster in February will include

returning designers David Hart, Private

Policy, Krammer & Stoudt, Descendant of

Thieves, Maiden Noir, Wood House, Head

of State, Life in Perfect Disorder and Bristol.

Newcomers will include Diplomacy,

PLC and Herman by Raif Adelberg.

​

According to Erin Hawker, owner of

Agentry, the presenting sponsor this year

will be Creative Drive. Other sponsors will

include Project, Lab Series Skincare of Men,

Albini, Oribe and Augment + Makeup Pro.

​

Beckham said CFDA is finalizing its sponsors,

and Cadillac, Nordstrom and the Four

Seasons are returning.

Beckham believes that shifting the men’s

dates slightly to abut women’s will give a

boost to the men’s designers — and to the

entire calendar. “We keep finding ways to

help designers find new outlets to show

their collections,” he said, “whether that’s

showing men’s and women’s together,

showing off-schedule or even overseas —

we’re here to help them all navigate. By

having the men’s shows adjacent to women’s,

we hope we will have strong showing

for NYFW” in February.

​

Beckham said there are no plans, however,

to shift the dates for NYFW: Men’s

in July.

​

“We wouldn’t move men’s to September

[to coincide with the women’s calendar].

That wouldn’t make sense,” he said. And

in fact, the July dates are already set: July 9

to 12, he said.